Brand Story

Ridhi Asrani's jewelry combines the old with the new-fangled, to create pieces that are maximal at heart and help you tap into your inner goddess. With the vision of creating pieces that go on to be heirlooms, her aesthetics are heavy metal with crystal accents. Asrani creates her jewelry for all moods and occasions, blurring the lines between fine and fashion jewelry, borrowing elements from both the roaring '70s and the bold '80s. The result? Jewelry that is wearable art that marries the traditional with the modern.

A GIA graduate in fine jewelry design, Ridhi wanted to create pieces that are statement making, conversation starters and provide versatility to the user, to be able to transition from being worn to a disco floor to be worn at an Indian wedding or to elevate a pair of denims and a tee shirt. To let the wearer be uplifted and tap into their inner goddess when they wear a Ridhi Asrani.